General Management Programme Brochure
The General Management Programme is a transformative programme that transitions you from a technical/functional specialist into a cross-functional leader, who can align key business functions and effectively implement business strategies that creates value for your organisation. Whether you are: • Moving from a technical, specialist or functional position into a generalist manager role, • Leading a business function but are increasingly working across teams and complex projects, • Require a wider business perspective to unlock organisational performance across business functions. This programme will enable you to take a step back and form a view of your organisation across its key functions and increase organisational performance by improving cross-collaboration, unlocking organisational silos, and driving innovation across your organisation to deliver on the business strategy. Leading and managing cross-functionally in the never normal
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www.cranfield.ac.uk/som/gmp
+44(0)1234 754500
execdev@cranfield.ac.uk
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