Services 4.0: Servitisation Strategy and Engineering Services Brochure

Programme team

Dr Christos Emmanouilidis Programme Director

Christos is a Senior Lecturer on Internet of Things and Data Analytics in the Through‑Life Engineering Services Institute. He has extensive expertise in industrial technologies with a particular focus on Industry 4.0 and 20 years of experience arising from a research, technological development, and innovation activities portfolio at the intersection between advanced computing and engineering services.

Dr David Butcher Deputy Programme Director

David's career has spanned multi‑national business, consultancy and university business schools. He has a wealth of international experience in both management practice and executive education.

“The asset acquisition value for a single production printer is in the order of hundreds of thousands, and in some cases of over a million dollars. The real value extracted by such a production asset is much higher, making it a truly high added value engineering asset. The global market size for Managed Print Services (MPS) is approximately $30 billion. Service Level Agreements (SLA) for MPS are extremely tight and are linked to production critical engineering services. To meet our customer requirements for such SLAs, we take a data‑driven approach to Services. Data produced by our production printers are valued assets and are driving our Service Strategies."

Richard Glover, Director of Technical Services, Xerox International

10 www.cranfield.ac.uk/satm/s40 +44 (0)1234 754502 a.r.cutland@cranfield.ac.uk