Strategic Negotiation Programme brochure

Negotiation is crucial in leadership and management positions in private, not for-profit and government organisations. You negotiate across organisational boundaries internally, seeking agreements for budgets, priorities and investments. Externally, making deals with customers and suppliers that ensure you create and capture value. Effective negotiations positively impact your organisation, your team, and yourself when you develop the ability to establish partnerships and creatively resolve conflicts. The Strategic Negotiation Programme will help you unlock your potential as a negotiator by developing new strategies and capabilities for understanding, influencing, and persuading. By addressing these dimensions in an integrated way, you’ll enhance your personal negotiation effectiveness, and you will be able to realise enhanced negotiation outcomes. Strategic Negotiation Programme Developing capabilities for enhanced negotiation outcomes. Who should attend? • Professionals in commercial leadership roles: key account managers, commercial directors, and sales professionals who negotiate commercial terms and conditions with customers. • Business owners, who negotiate in a range of contexts supporting their company’s growth. • Procurement and purchasing experts who negotiate with suppliers. • Functional managers in HR, operations and IT who are involved in internal negotiations within their organisations. • Programme and project managers who need to make agreements on scope, budget, risk and project delivery.

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www.cranfield.ac.uk/som/snp +44(0)1234 754500

execdev@cranfield.ac.uk